Karen ‘DJ Shy’ Beck Partners with Halle Berry for 2012 LA Revlon Run Walk: Announces Launch of Empowering Book for Youth “Beauty and the Beats: Memoirs of a Female DJ”
Globetrotting DJ Shy accepted the return invitation to join Halle Berry for the 19th Revlon Run Walk in Los Angeles on Saturday May 12th. The world renowned pioneering DJ Shy joined brand ambassador Halle Berry to support the cause of fundraising for women’s cancer for the third year, and is debuting her youth empowering book “Beauty and the Beats: Memoirs of a Female DJ.” An adaptation of DJ Shy’s international adventures is also in development with the backing of producing team members behind another number one rated show. The show is an all access backstage pass to the behind the scenes adventures of the female version of MTV’s hit “Pauly D Project.” Karen ‘D.J Shy’ Beck, the first female DJ turntablist at KIIS FM, the number one radio show in the number one market, Los Angeles is the founder and president of the industry association for the advancement of female DJ’s The Federation of Female DJ’s. “Beauty and the Beats: Memoirs of a Female DJ” is now available on Amazon.com, Barnes and Noble, and Borders.
“I can’t think of two more important causes to work with” said DJ Shy a graduate of USC with a Masters in Health Administration, the empowering of youth, particularly young women to focus on their dreams, and women’s health. “I am excited to once again team with brand ambassador Halle Berry to promote this cause which touches so many women. In a time that is very challenging for youth, with so many high profile cases as seen in “Bully,” “Beauty and the Beats: Memoirs of a Female DJ” is written to encourage youth to stay strong and focused in their goals and career aspirations. I hope to reach those who struggle with personal identity issues as I did, or anyone who has felt like an outsider. In telling my story as the first female DJ to overcome the glass ceiling and spin at the number one radio station in the leading market, I hope to inspire young people to stay the course in their chosen profession. I want to motivate my readers to hold on as I did despite the obstacles to realize their passion, reach their true potential, until they attain their dreams.”
DJ Shy developed from a shy teen in a small rural Pennsylvania town living among the Amish with a strict mother who was no fan of pop culture to a now internationally in demand DJ who has spun in some twenty countries and counting. DJ Shy is world renowned for her inimitable skillset and requested for her no shortcuts style, keeping a crowd going by spinning on the original vinyl. DJ Shy has gotten the party started for return engagements for clients which include Nike, BET, Princess Cruises, and MAC, Nordstroms, to name a few. Her relationships with celebrity clients include Fergie, Lindsay Lohan, Bono, Cookie Johnson, Nick Lachey, Missy Elliot, Josh Duhamel, Don Cheadle, Snoop Dogg. DJ Shy has been requested at the hottest clubs from Las Vegas to Singapore, tours for Eminem, 50 Cent, and the parties for the most exclusive shows from the Grammys to the AMA’s. More on DJ Shy’s clients and extensive list of sponsors is available at DJ-Shy.com. Understanding the importance of connecting, DJ Shy interacts daily with her fan base engaging with thousands of followers across social media platforms.
DJ Shy is now available for interviews on the youth empowering “Beauty and the Beats: Memoirs of a female DJ.” A sizzle reel on its adaptation for the screen is available for industry viewing.
About Revlon Run Walk
Now in its 19th year Revlon Run Walk is one of the nation’s largest fundraising events distributing over $65 million for cancer research, treatment, counseling and outreach programs. DJ Shy’s return to LA Revlon Run Walk with host Halle Berry will once again reach some 45,000 attendees and media coverage for a worldwide audience.
About “Beauty & the Beats Memoirs of a Female DJ”
“Our house was located on the corner of a busy intersection. That made it a surefire target for vandalism; it was like it had a bright red bull’s eye on it. Broken eggs on the car, tire marks on the lawn, toilet paper in the trees—my family was too embarrassed to clean it up. Our prized “home, sweet home” would sit humiliated for weeks. Neighborhood kids even started setting off firecrackers around our house—the big ones with sparks and shooting flames. Unlucky for us, New Castle is known as the fireworks capital of America, so there were plenty of pyrotechnics to go around. The city might as well have fully endorsed terrorizing my family. One time, I was greeted at the door by an exploding firecracker. What would have happened had I stuck my head out just a little farther? It’s not a pleasant thought. The Ku Klux Klan met once a month at the courthouse in Wilmington, just a short drive over into the next town. The population was so white and the town so small that virtually every non-white person around was directly related to me.” – from “Beauty and the Beats: Memoirs of a Female DJ” available on Amazon.com, Barnes and Noble, and Borders. “I wish to promote tolerance in telling my story says DJ Shy, and believe with enough voices this is possible in a multi-cultural society.”
About DJ Shy
In addition to live DJing for an audience of 45,000 at Revlon LA Run Walk, DJ Shy has spun in over fifty international cities and over twenty countries including Singapore, Thailand, Hong Kong, Malaysia, Taiwan, China, Canada, Korea, Puerto Rico, Mexico, Korea, Puerto Rico, Argentina, Grenada, St. Kitts, St. Thomas, Tortola, Antigua, Barbuda, St. Lucia, Philippines, and Aruba. DJ Shy broke the glass ceiling for female DJ’s spinning for an audience of over 2.6 million weekly listeners as the first female turntablist in the top station in the top market. DJ Shy shared the station’s airwaves with other top of their game on-air talent such as Ryan Seacrest as morning host.
DJ Shy has guest starred on “The Bold and the Beautiful,” and counts appearances on “General Hospital,” Showtime’s “AVN Awards,” among her TV credits. DJ Shy was also selected as the best turntablist to teach Angela Simmons how to spin on MTV’s pop culture hit “Daddy’s Girls” starring Rev Run. Karen ‘DJ Shy’ Beck has also graced the big screen in the critically acclaimed Sundance Film “Sympathy for Delicious” starring Orlando Bloom, and award winning indie film “Go For It”, Showtime’s “The Underground” starring Damon Wayans, and Disney Channel’s “Totally Suite New Year’s Eve” to name a few. DJ Shy’s wide range of film, television, print and media appearances demonstrate a sought after cross cultural appeal connecting with audiences across demographics.
“My music brings people together says DJ Shy, it doesn’t matter your race or age, when I mix a great song on the dance floor. Everyone reacts the same, and forgets about color, it just brings everyone joy no matter what their status in life” DJ Shy has begun the first international association for female DJ’s the Federation of Female DJs and hopes to grow the organization to advance the cause of equal opportunity for women in the industry. In addition to her many charity engagements, DJ Shy hopes to reach the widest audience to empower youth with her experiences with interviews and an upcoming speaking tour including colleges and high schools for “Beauty and the Beats: Memoirs of a Female DJ.”
For interviews, speaking engagements, media inquiries