As world leaders prepare to adopt the UN’s Global Goals for Sustainable Development, the biggest ever collaboration of campaigners, artists, sports stars, performers and companies unite to tell seven billion people in seven days “It’s Time To Change The World”
The Global Goals campaign was announced today with a bid to reach 7 billion people in 7 days with news of the Global Goals for Sustainable Development. This unprecedented effort is supported by a variety of campaigns including action/2015, Global Citizen and Project Everyone.
On 25th September at the UN, 193 world leaders will adopt the Global Goals, a series of 17 ambitious goals to end poverty, fight inequality & injustice and tackle climate change for everyone by 2030. The Global Goals campaign aims to both make the goals famous and to push for their full implementation. If the goals are famous – if people care about what has been promised by the politicians, it greatly increases their chance of being implemented. So today the campaign along with the UN is calling on everyone to help make the goals famous and ensure they become a reality:
- Add your voice to a cast including AR Rahman, Ashton Kutcher, Bill and Melinda Gates, G.E.M., Gilberto Gil, Jennifer Lawrence, UN Messenger of Peace Lang Lang, Meryl Streep, Malala Yousafzai, One Direction, Her Majesty Queen Rania Al Abdullah of Jordan, Richard Branson, Robert Pattinson, Robert Redford, Professor Stephen Hawking, UN Messenger of Peace Stevie Wonder for the crowd sourced film We the People written by Richard Curtis and Mat Whitecross and unveiled on the Google Homepage when the Goals are adopted on the 25th September. wethepeople.globalgoals.org and available in the Video Library at www.globalgoals.org/media-centre
- Join global sports stars Gareth Bale, Gary Lineker, Mikel Arteta, Theo Walcott, Liverpool FC, WITS Bidvest, Brazilian comedians Porta Dos Fundos and many more by doing a Dizzy Goal and share online. Available in the Video Library at www.globalgoals.org/media-centre
- Share “No Point Going Half Way”, a short film by Richard Curtis featuring Usain Bolt which helps explain why we should finish what we started with the Millennium Development Goals, as we can end poverty by 2030 and tackle inequality and climate change. Available in the Video Library at www.globalgoals.org/media-centre
- Stand with people around the world on 24th September when 2,000 organizations who make up action/2015 will hold events in over 100 countries. As night falls across the time zones, including in Sydney, Delhi, Johannesburg, London and Sao Paulo, people will unite to light the way to a mass rally outside the UN headquarters in New York. http://action2015.org/light-the-way
- Join events including the Global Citizen Festival on 26th September in Central Park, New York with Beyoncé, Pearl Jam, Ed Sheeran and Coldplay then broadcast around the world www.globalcitizen.org; and UNDP shining a spotlight on the Global Goals at Social Good Summits in over 100 countries including Afghanistan, Iran and Somalia. http://mashable.com/sgs/
- From the 25th September ‘Tell Everyone’ about the #globalgoals. Text, tweet, sing, post, like, pray, email, teach, watch, talk, share. Whatever it takes to TELL EVERYONE www.globalgoals.org
The aims of the Global Goals – fighting poverty, inequality and climate change – have support from across the world including One Direction who on Tuesday unveiled ‘Dear World Leaders’, a film made by their fans, nearly 80,000 of whom submitted photos and videos describing the world they want to live in as part of the action/1D campaign. Available in the Video Library at www.globalgoals.org/media-centre. Other global supporters include campaigners such as Malala Yousafzai and Bill and Melinda Gates; First Ladies such as Her Majesty Queen Rania Al Abdullah; educators such as Sir Ken Robinson; sports clubs such as Liverpool FC; business leaders such as Richard Branson and Paul Polman; digital and social media stars such as Porta dos Fundos; performers and artists such as AR Rahman and Liu Bolin, Indian film personalities such as Akshay Kumar and Hrithik Roshan and academics such as Professor Stephen Hawking.
Speaking about the ground-breaking collaboration Richard Curtis, founder of Project Everyone, said “The Millennium Development Goals halved extreme poverty across the world. The new Global Goals for Sustainable Development give us the opportunity to end it for good. There’s no point in going half way. By making the Global Goals famous we can give them their best chance of working around the world – and help make us the first generation to end extreme poverty, the most determined generation in history to end injustice and inequality, and the last generation to be threatened by climate change.”
“World leaders have committed to more than a basic education for every child. But a commitment only counts if a commitment is kept,” said Malala Fund co-founder and Nobel Peace Prize Laureate Malala Yousafzai. “We are going continue this fight to ensure that 12 years of quality, free primary and secondary education is ensured to every child — and that all the global goals become a reality for every child, rather than a dream.”
Amina J. Mohammed, UN SG special advisor on Post-2015 Development Planning said “Building on the unprecedented UN effort to involve people in the process of agreeing a universal agenda on sustainable development, it is now critical that all 7 billion people around the world know about and act to make the Sustainable Development Goals a reality. This agenda is by the people and for the people and we need to make sure that everyone on the planet knows about it and that no one is left behind.”
Robert Redford said “This is it. This is our only planet, our only life source. While the earth’s resources are limited, there is no limit to the power of human imagination and our capacity to solve these problems. 2015 is a crucial year to commit to protect our planet. In September world leaders will agree new Global Goals for the next 15 years and in December, 193 countries will come together for the United Nations Conference on Climate Change in Paris. Please join me by adding your own powerful voice to the movement for change.”
Shaila Huq, action/2015 spokesperson said: “Young people will be amongst those most affected by the adoption of the Global Goals. Mine could be the first generation to live in a world without extreme poverty, so we’re going to have to work hard and hold our leaders accountable for achieving the Global Goals.”