Hugo Boss has just named Jason Wu artistic director of its Boss
Hugo Boss has just named Jason Wu artistic director of its Boss womenswear line, effective June 15. Wu will oversee his team at the brand’s headquarters in Metzingen, Germany, as well as open a design studio in New York for the brand.
Wu will continue to run his own label while attending to his new job, which Boss describes:
[Wu] will assume responsibility and creative direction for all product and image related aspects of the principal womenswear Ready-to-Wear and Accessory line in the HUGO BOSS Group. In his role as Artistic Director, Jason Wu will oversee his team at the HUGO BOSS headquarters in Metzingen, Germany, and also open a design studio in New York.
Wu’s position at Boss was created specially for him, and he’ll be charged with expanding their womenswear offerings and elevating their profile.
His first collection for the brand will be pre-fall 2014, and he’ll present their fall 2014 offerings in a runway show at New York Fashion Week next March.