Kimora in Korea!

I just love the clothing and advertisement of Kimora’s Baby Phat line which features K-pop singers, Park Jung-ah and Seo In-young, targeting mid-20 year olds in South Korea.

Seo and Park will model Baby Phat clothes, bags and shoes in the ad campaign offering a youthful, energetic style that is Baby Phat.

Baby Phat will open its first boutique in Apgujung (Seoul’s Rodeo Drive) in June. I have to get there soon!

Source K-popped.com