Eudoin Choi Wins Merit Award at LFW

After walking in the Ones to Watch show one year ago, Eudoin Choi has landed himself Vauxhall Fashion Scout’s Merit Award, this year, at London Fashion Week.

The Merit Award gives emerging talent a sponsored catwalk show and exhibition space during London and Paris Fashion Weeks. Previous winners include David Koma and William Tempst.

“I am incredibly excited to win the Merit Award. Being given the opportunity to do a solo show during London Fashion Week, with my second full collection, is more than I could have dreamed of,” said Choi.

Choi worked with Twenty8Twleve prior to launching his own line. The Royal College of Art graduate sells in major stores around the world including Dover Street Market, who snapped up his entire MA collection, Harvey Nichols in Hong Kong and Debut in New York.

“We are delighted that Eudon is our fourth Merit Award winner and are greatly impressed by his vision and professionalism,” said Martyn Roberts, director of Vauxhall Fashion Scout.