{"id":13059,"date":"2012-05-08T03:05:00","date_gmt":"2012-05-08T03:05:00","guid":{"rendered":""},"modified":"2012-05-08T03:05:00","modified_gmt":"2012-05-08T03:05:00","slug":"Dunkin-Donuts-sets-up-shop-in-India","status":"publish","type":"post","link":"https:\/\/asiancemagazine.com\/?p=13059","title":{"rendered":"Dunkin\u2019 Donuts sets up shop in India"},"content":{"rendered":"

Dunkin’ Donuts is now open for business in India. The U.S.-based company is celebrating the grand opening of a store in New Delhi today.<\/strong><\/p>\n

In India, though, the coffee shop business is already booming, and will get even more crowded when Starbucks moves in this summer.<\/strong> So Dunkin’ Brands’ Karen Rascoff says the company and its local partner will cast Dunkin’ as an all-day eatery that sells more than coffee.<\/p>\n

“They had to sort of like tailor-make the food items specifically for Indian tastes, especially the salty, savory things. You know, a Western taste but with Indian spicing.”<\/em><\/p><\/blockquote>\n

Much like McDonald’s changed its Big Mac into a mutton-and-chicken Maharaja Mac, Dunkin’ will cater to local tastes with mango donuts. Chhabra says donuts aren’t new to India, but Dunkin’ could raise the bar.<\/p>\n

via marketplace.org<\/em>
\n<\/p>\n","protected":false},"excerpt":{"rendered":"

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