{"id":13452,"date":"2012-06-25T23:06:56","date_gmt":"2012-06-25T23:06:56","guid":{"rendered":""},"modified":"2012-06-25T23:06:56","modified_gmt":"2012-06-25T23:06:56","slug":"Coca-Cola-to-invest-US-5b-in-India-by-2020","status":"publish","type":"post","link":"https:\/\/asiancemagazine.com\/?p=13452","title":{"rendered":"Coca-Cola to invest US$5b in India by 2020"},"content":{"rendered":"

Coca-Cola and its local bottlers said Tuesday they intend to invest US$5 billion in India by 2020 – US$3 billion more than originally planned – after posting major growth there earlier this year.<\/strong><\/p>\n

The investment should enable the group to double its sales in the country by the end of the decade, CEO Muhtar Kent said in a company statement.<\/p>\n

Coca-Cola was first allowed into India in 1993, a move that signaled the opening of the now fast-growing Asian economy.<\/strong><\/p>\n

The boost in investment announced today represents a major expansion for the company, which has invested just US$2 billion in India in the last 19 years.<\/strong><\/p>\n

The country is already one of the top ten largest markets for Coca-Cola.<\/p>\n

Surging sales in emerging markets like India, China and Brazil gave earnings at Coca-Cola a solid boost<\/strong> in the first quarter of this year, the company said in April.<\/p>\n

The Atlanta, Georgia-based company said global volume and value share grew across its entire range of non-alcoholic drinks.<\/p>\n

Volume growth was a hot 20 percent in India and nine percent in China, while in mature markets it was steady – two percent in North America, and three percent in both Germany and Japan.<\/p>\n

The growth was strongest in its still beverage divisions, which include bottled water, bottled and canned coffee and tea, and sports and energy drinks.<\/strong><\/p>\n

The world’s leading producer of non-alcoholic popular beverages includes the brands Coke, Fanta, Sprite, Vitaminwater, Powerade, Minute Maid, and Del Valle.<\/p>\n

Source AP<\/em>
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