{"id":15120,"date":"2013-03-14T02:03:33","date_gmt":"2013-03-14T02:03:33","guid":{"rendered":""},"modified":"2013-03-14T02:03:33","modified_gmt":"2013-03-14T02:03:33","slug":"Asian-Americans-often-overlooked-by-marketers-and-corporations","status":"publish","type":"post","link":"https:\/\/asiancemagazine.com\/?p=15120","title":{"rendered":"Asian-Americans often overlooked by marketers and corporations"},"content":{"rendered":"<p><strong>Community, work and success are important components of life for Asian-Americans and that is one reason why so many Asians continue to immigrate to the United States.<\/strong> But, a recent report released by New York-based Asia Society from its 2012 Asian Pacific American Corporate Survey states that while Asian Pacific-Americans are among the most influential and important sectors of the U.S. society, they are often overlooked by marketers, major corporations and business leaders.<\/p>\n<p><strong>The report was released at the Asia Society\u2019s Fourth Annual Diversity Leadership Forum, hosted by Time Warner.<\/strong> At the event, Saul Gitlin, executive vice president of strategic marketing services\/new business at Kang &#038; Lee Advertising, told the audience that even with an annual \u201cpurchasing power of $509 billion, Asian-Americans don\u2019t always get considered by marketers.\u201d Jonathan Saw, senior Asian Pacific-American research advisor to Asia Society and principal and owner of Jonathan Saw and Associates LLC, said the report shows there is still work to be done.<\/p>\n<p><a href=\"http:\/\/mbnusa.biz\/asianamericans-often-overlooked-by-marketers-and-corporations-p284-90.htm\">Continue reading<\/a><br \/>\n<!--break--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Community, work and success are important components of life for Asian-Americans and that is one reason why so many Asians<\/p>\n","protected":false},"author":1,"featured_media":72448,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","footnotes":""},"categories":[1],"tags":[],"class_list":["post-15120","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"magazineBlocksPostFeaturedMedia":{"thumbnail":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u-113x150.jpg","medium":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","medium_large":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","large":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","1536x1536":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","2048x2048":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","colormag-highlighted-post":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","colormag-featured-post-medium":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","colormag-featured-post-small":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u-113x90.jpg","colormag-featured-image":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","colormag-default-news":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u-113x150.jpg","colormag-featured-image-large":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","colormag-elementor-block-extra-large-thumbnail":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","colormag-elementor-grid-large-thumbnail":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","colormag-elementor-grid-small-thumbnail":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg","colormag-elementor-grid-medium-large-thumbnail":"https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg"},"magazineBlocksPostAuthor":{"name":"Admin","avatar":"https:\/\/secure.gravatar.com\/avatar\/53e6cdc30765aade0129f85e5aeb50124b1d3f5bb9a70373be31e4eb328371e0?s=96&d=mm&r=g"},"magazineBlocksPostCommentsNumber":"0","magazineBlocksPostExcerpt":"Community, work and success are important components of life for Asian-Americans and that is one reason why so many Asians","magazineBlocksPostCategories":["News"],"magazineBlocksPostViewCount":160,"magazineBlocksPostReadTime":1,"magazine_blocks_featured_image_url":{"full":["https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg",113,170,false],"medium":["https:\/\/asiancemagazine.com\/wp-content\/uploads\/u.jpg",113,170,false],"thumbnail":["https:\/\/asiancemagazine.com\/wp-content\/uploads\/u-113x150.jpg",113,150,true]},"magazine_blocks_author":{"display_name":"Admin","author_link":"https:\/\/asiancemagazine.com\/?author=1"},"magazine_blocks_comment":0,"magazine_blocks_author_image":"https:\/\/secure.gravatar.com\/avatar\/53e6cdc30765aade0129f85e5aeb50124b1d3f5bb9a70373be31e4eb328371e0?s=96&d=mm&r=g","magazine_blocks_category":"<a href=\"#\" class=\"category-link 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