McCann Worldgroup Indonesia announced the appointment of Beta Perwata as creative director, adding additional bench strength to the existing team, headed by Gary Caulfield.<\/p>\n
Beta Perwata joins the agency after a stint at Ogilvy, where she spent five months.<\/p>\n
She joins a team led by Gary Caulfield, ECD of McCann Indonesia.<\/p>\n
Perwata will work on the L’Oreal, Maybelline, Cussons and Perfetti Van Melle accounts.<\/p>\n
Before Ogilvy, Perwata spent six months freelancing, and before that seven months at JWT, where she was creative director.<\/p>\n
She had a longer spell in India, where she spent almost six years at Lowe.<\/p>\n
Caulfield said: \u201cBeta is a highly regarded local talent with more than 15 years experience in the industry, but importantly, Beta has a successful track record working abroad for six years. She is a fabulous hire for us.\u201d<\/p>\n
\u201cBeta’s international experience and aptitude for capturing locally relevant insights through her communicationsgives her an edge that is very rarely seen in Indonesia. We’re excited to have Beta on board.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
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