Starbucks to open outlets in India this year

Starbucks plans to open outlets in India for the first time under a deal announced on Monday with Tata Global Beverages, billed as the world’s second-largest tea company. Tata, part of steel-to-software conglomerate Tata Group, and Seattle-based Starbucks said they had entered into a 50:50 joint venture that will operate Starbucks cafes starting later this year. “India is a unique market which gives us huge opportunities,” Starbucks’ China and Asia Pacific president John Culver told reporters.

The first outlets will open in the capital New Delhi and financial hub Mumbai in August or September with plans for at least 50 cafes by the end of 2012. Starbucks outlets are planned for shopping malls, airports, railway stations and other locations. Starbucks has for years been eyeing the Indian market, where major US food giants including McDonald’s, Domino’s Pizza and Pizza Hut have already established a strong presence.

However, it will face strong competition from established local coffee chains including Costa Coffee and Cafe Coffee Day. The nation of 1.2 billion people has traditionally been a tea-drinking country, but Western-style coffee chains have grown in popularity in recent years among the wealthy and growing middle class.

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8 thoughts on “Starbucks to open outlets in India this year

  • Marisa SungPost author

    Whenever I go to Starbucks now, they give me a free “Blonde” blend of coffee to try out. I am a light golden highlighted blonde (completely natural mind you). Anyway, I am wondering if they are passing out the other Brunette blend to Brunettes. I noticed that the redhead and pink haired girls behind me didn’t receive any.

    Reply
  • Marisa SungPost author

    Catch up with you at the new Starbucks in Delhi for an Earl Grey decaf and in Mumbai for a Mochachino. I am sure that a new line of drinks will accompany the opening and be a Bombay Blast.

    Reply
  • Anonymous

    why are you on an asian site if you are a supposed “blond”?

    Reply
  • Anonymous

    Natural blond on an Asian? I think not!

    Reply
  • Marisa SungPost author

    Isn’t that where they got the expression Blasian?? Taking that into account can you guess what Brasian and Rasian mean?

    Reply
  • Marisa SungPost author

    BLOND ASIAN OF ASIA

    Anything else? I am really busy today maintaining my natural blasian hair and blain. The New Female Supermodel Senswesian is going to be a gorgeous Asian girl with Natural Blonde hair, Asian Cat Eyes in green, high cheek bones and flips. Just wait and see.

    Reply
  • Anonymous

    Where have you been? Obviously not to too many places because this is a site for Asian Americans and for Americans who love Asian culture. Is it not? Also, where does it state that Asians cannot be blonde?

    Reply

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