China bra-maker that’s shaping up men

Chinese women are becoming more voluptuous. While their frames may remain smaller than those of their western counterparts, the average cup size of Chinese women has grown two centimetres over the last four years.

It’s this kind of research that’s valuable to companies like Aimer, which has its sights set on shaping the Asian figure. Intimate wear in China used to be little to shout about.

The standard was a piece of embroidered cloth, with little or no support – let alone features for shape enhancement. That changed when western brassiere designs became more widely available. Chinese women are now better shaped, and spoilt for choice.

Aimer is one of China’s leading lingerie companies that competes head on with foreign brands. It made its first foray into the international market, with its recently opened flagship store in Singapore. It will also soon expand to Taiwan and Malaysia.

SOURCE

5 thoughts on “China bra-maker that’s shaping up men

  • Marisa SungPost author

    Singapore is apparently where they offer the most variety.

    Reply
  • Jordana

    Really? China had no good bras? Because I know that Japan and Taiwan have long had amazing ones that give you C’s from A’s! haha

    Reply
  • Marisa SungPost author

    I envy that fact that most of these women didn’t have to wear a bra!

    Reply
  • Marisa SungPost author

    Agent Provocateur is actually my favorite line. Victoria’s Secret is nice but it is very common. Brazilian, French and Italian lingerie are made very well.

    Reply
  • Marisa SungPost author

    Bras like the Victoria’s Secret Wonder Bra are probably all over Asia by now. Women buy them like crazy! But let me ask, what do you do when you meet a guy who thinks that you are a C or D cup only to discover that you are barely an A?? Isn’t that more than a little awkward?? Then if he doesn’t call again, are you going to think that it is bc you are not well-endowed??

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