Starbucks sets up joint venture in China
US coffee chain Starbucks has set up a joint venture with a Chinese company to buy and process coffee beans in China’s southwestern province of Yunnan, state media said on Monday. Seattle-based Starbucks and Ai Ni Group will purchase and export coffee that will help supply its stores around the world, the official Xinhua news agency said, citing Starbucks China President Wang Jinlong.
Financial details of the venture were not mentioned in the report. No one at Starbucks China was not immediately available to comment when contacted by AFP. Starbucks has more than 500 stores across mainland China and aims to open 1,000 more in the coming years as its seeks to cash in on the growing taste for coffee in a country of mainly tea drinkers. The company has previously estimated that China has a massive potential market of 200-250 million coffee drinkers.
In late 2010, Starbucks announced it was developing its own coffee farm in Yunnan in order to secure a supply of quality beans in the company’s second-most important market. Starbucks hopes to harvest the first crop of Arabica coffee by 2014.
OK Starbucks China here are my 2 Complimentary Brand offerings for your new and improved menu:
The usual, boring and cheap brand:
1. The Shanghai Espresso (Free and Used Many Times As Always by Many Different Coffee Chains–Always Up For Grabs)
The exciting, new, expensive and innovative brand:
2. Beijing Blonde Blend (Taken Already and Spoken For As Usual by One Giant Loyal Entity Who Will Defend All Competitors!)
3. I have so many others but I cannot give them away for FLEE! Sorrhee š
GREENTEA FRAPPES FOR HALF PRICE AFTER THREE PM ARE MEI NEW FAVE BC THEY ARE HEALTHY AND REFRESHING! I TREAT THE KIDS TO THEM TOO!! STARBUCKS IS SETTING UP A JOINT VENTURE IN CHINA AND OFFERING NEW VARIETIES LIKE THE SHANGHAI ESPRESSO AND ESPECIALLY WITH THE TOTALLY HOT, BRAND NEW AND MOST POPULAR BEIJING BLONDE BLEND, STARBUCKS IS REALEE POURING A LATTE SUGAR ON THE EXPANSION OF THEIR CHAIN A BROAD! š
THE GREEN TEA FRAPPE TASTES SUGAR SWEET WITHOUT THE SUGAR!