Michael Jordan sues Chinese company over name use

Michael Jordan sued a Chinese maker of sportswear and shoes for unauthorized use of his name.

Jordan, who won six National Basketball Association championships with the Chicago Bulls, filed the lawsuit with a Chinese court against Qiaodan Sports Co., according to a statement distributed by PR Newswire. The Chinese company, which is preparing to raise 1.06 billion yuan ($168 million) in a listing in Shanghai, is accused of using Jordan’s Chinese name and jersey number 23 without permission.

NBA games shown on state broadcaster China Central Television and Chinese players including Yao Ming have helped make basketball the nation’s second-most popular sport.

via bloomberg news