The Interview grossed more than $1.04 million in theatrical ticket sales in
The Interview grossed more than $1.04 million in theatrical ticket sales in a day from from its Christmas Eve debut, an amount which might be a disappointment, considering the unprecedented news coverage and hype surrounding the controversial comedy.
For comparison’s sake, the Seth Rogen comedy drew a fraction of the $7.8 million opening day the actor’s 2013 film This Is the End pulled in.
In terms of other seasonal releases, the $1 million didn’t come close to Christmas Day openings such as 2009’s Sherlock Holmes ($24 million) and 2012’s Les Miserables ($18 million). Last year’s most anticipated Christmas day release, The Wolf of Wall Street, pulled in $9 million in its first frame.
The film, in addition to being available on a variety of digital outlets, was shown at 331 physical locations, many of them smaller theater.
For comparison purposes (2,440 locations):
Unbroken took in $15.592million
Into The Woods took in $15.084million
The Hobbit: The Battle of the Five Armies took in $13.14million
The Interview is still pretty low considering it was also available to watch at home online and via pay per view.
Source AP