The rally marks the second time in a year that Korean community

The rally marks the second time in a year that Korean community leaders have protested against the franchise.

In January, leaders called for a boycott of another McDonald’s on Northern Boulevard after the restaurant called the police on several older Korean patrons who spent hours there each day and only ordered cups of coffee.

A month later, the second incident, in which a 62-year-old man named James Jin Kim was struck by an employee after complaining about the long wait for service. A McDonald’s employee reportedly remarked, “We don’t serve coffee to people like you,” and then, “Get out of my restaurant!”

Korean Americans began protesting this week!

Nearly a year later, Kim’s case received a new rush of community attention after footage from the altercation was broadcast on WCBS earlier this week.

In his lawsuit, Kim claims unlawful discrimination, civil battery, and assault, among other charges, and is seeking at least $10 million in damages.

It’s 2015! Can’t we all get along?!!!