How much did Apple pay for THAT placement?!! The Apple Watch worn

How much did Apple pay for THAT placement?!!

The Apple Watch worn by Liu Wen, supermodel, on Vogue China’s cover inspired Jess Cartner-Morley, the Guardian’s fashion editor, to talk about Apple’s five special moments in its precisely strategized approach to fashion.

1. Vogue China’s cover showcases Apple Watch
2. Apple is impacting fashion royalty-the elite that cannot be bought
3. The long-term involvement of a behind-the-scenes group of fashion’s influential players
4. Apple Watch’s first showcasing outside Cupertino was hosted by Colette, the sneaker culture embracing Paris fashion boutique
5. Perfect timing

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